Bold decisions

Established brands

Startups

Bold decisions

Established brands

Startups

Sprite

( 3)

Sprite brand reboot in collaboration with top hip-hop talents like Big Baby Tape, Morgenshtern, Instasamka and Flesh led to 35% growth of For Someone Like Me attribute among teens.

Sprite

( 3)

Sprite brand reboot in collaboration with top hip-hop talents like Big Baby Tape, Morgenshtern, Instasamka and Flesh led to 35% growth of For Someone Like Me attribute among teens.

Sprite

( 3)

Sprite brand reboot in collaboration with top hip-hop talents like Big Baby Tape, Morgenshtern, Instasamka and Flesh led to 35% growth of For Someone Like Me attribute among teens.

Sprite

( 3)

Sprite brand reboot in collaboration with top hip-hop talents like Big Baby Tape, Morgenshtern, Instasamka and Flesh led to 35% growth of For Someone Like Me attribute among teens.

Big Baby Tape x Sprite

Brand Marketing

4.3M Views · 28 Aug 2019

Big Baby Tape x Sprite

Brand Marketing

4.3M Views · 28 Aug 2019

Big Baby Tape x Sprite

Brand Marketing

4.3M Views · 28 Aug 2019

Big Baby Tape x Sprite

Brand Marketing

4.3M Views · 28 Aug 2019

Sprite. Big Baby Tape 2.0

Brand Marketing

2.4M Views · 28 Aug 2020

Sprite. Big Baby Tape 2.0

Brand Marketing

2.4M Views · 28 Aug 2020

Sprite. Big Baby Tape 2.0

Brand Marketing

2.4M Views · 28 Aug 2020

Sprite. Big Baby Tape 2.0

Brand Marketing

2.4M Views · 28 Aug 2020

Sprite x Overwatch

Brand Marketing

2.3M Views · 28 Aug 2019

Sprite x Overwatch

Brand Marketing

2.3M Views · 28 Aug 2019

Sprite x Overwatch

Brand Marketing

2.3M Views · 28 Aug 2019

Sprite x Overwatch

Brand Marketing

2.3M Views · 28 Aug 2019

Coca-Cola

( 1 )

The Coca-Cola Vanilla 360 campaign was based on an unexpected mix of elements and underground style of chosen ambassadors, which resulted in:


  • 40% Vanilla flavor net sales growth vs plan

  • Effie Russia 2020 Bronze Award

  • Silver Mercury 2020 Bronze Award

  • Tagline 2019 Silver Award

  • 2 MAA Globe 2019 Awards (Gold and Silver)

Playground

( Old to New )

L'Oreal

Increased Garnier brand engagements by 497% and brand mentions by 38% in digítal

L'Oreal

Increased Garnier brand engagements by 497% and brand mentions by 38% in digítal

Pure App

Jump started influencer marketing for the USA Market

Pure App

Jump started influencer marketing for the USA Market

Lupsta, influencer analytics bot

Developed marketing strategy that led to 5x user growth

Lupsta, influencer analytics bot

Developed marketing strategy that led to 5x user growth

Social Discovery Group

Crafted Flure brand identity

Social Discovery Group

Crafted Flure brand identity

MusicTech Startup

Brand Director

MusicTech Startup

Brand Director

Telegram Mini App

Grew user base from 0 to 100k in 2 months

Telegram Mini App

Grew user base from 0 to 100k in 2 months

Alfa Bank

Managing brand image projects for the Small and Micro Enterprises Department that drive NPS and clients acquisition.

Alfa Bank

Managing brand image projects for the Small and Micro Enterprises Department that drive NPS and clients acquisition.

/2024